We represent men as more than models.
Our agency is here to give young men confidence, visibility, and a voice.
We want to shape a new narrative for a new generation.


mason thomas-downes
founder& creative director
"I started this agency because I know how powerful it is when young men are truly seen. Too often, they’re told to be silent, to be strong, to be simple. But men are layered, complex, and creative - and they deserve spaces that celebrate that. This agency is my way of building that space. It’s about representation, but also about growth, confidence, and care"
AGENCY CORE VALUES
1. Authenticity – We celebrate real faces, real stories, and real confidence. Every model is more than a look; they are themselves, unapologetically.
2. Diversity & Inclusion – Beauty comes in all shapes, sizes, and shades. We champion diversity in the male modelling world and push for representation that feels real.
3. Professionalism – From bookings to shoots, we act with integrity, respect, and dedication, ensuring every interaction is seamless and professional.
4. Creativity – Fashion and modelling are art forms. We nurture creativity, individuality, and bold expression in every campaign and collaboration.
5. Growth & Development – We invest in our talent. Personal development, wellbeing, and industry guidance are as important as the jobs we secure.
6. Innovation – We stay ahead of trends, embrace new ideas, and redefine what male modelling can be in 2025 and beyond.
7. Community – We build a network, not just a roster. Collaboration, support, and connection matter as much as the work itself.
